February 02, 2012

CAO La Traviata to introduce popular Luminoso frontmark in a new maduro version

CAO La Traviata will introduce the popular “Luminoso” frontmark in a new Maduro version, making its retail debut later this week.


Following in the footsteps of the highly successful Ecuadoran-wrapped CAO La Traviata Luminoso, the new Maduro version features a Connecticut Broadleaf wrapper to lend a touch of sweetness to the critically-acclaimed blend.
At 4.5” x 50, the new Rothschild will be available for an SRP of $5.10 per cigar, or $153 for a 30-count box.



“CAO La Traviata ‘Luminoso’ is one of our top sellers, so it was only natural that we gave CAO fans a new take on one of their favorite cigars,” said Ed McKenna, CAO’s senior brand manager. “Rick Rodriguez and I are looking forward to receiving some great feedback about CAO La Traviata Maduro Luminoso on our website, caocigars.com.”

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