(Miami, FL) July 26th, 2012: Toraño Family Cigar
Company is excited to
introduce three new releases at the 2012 IPCPR in Orlando. The three new
cigars are in addition to, and come on the heels of, the recent successful
launch of the Master Maduro.
The first new release is called Salutem. Salutem
is packaged in a unique 12 count box.
The cigar is dressed in a beautiful
Habano Ecuador wrapper, complemented by a binder from Jalapa, Nicaragua and
completed with filler tobacco from the Dominican Republic, Nicaragua, and
Cameroon. While Toraño blends have featured tobacco from Cameroon in the past,
this is the first time Cameroon has been a component of the filler, giving
Salutem a distinctive, rich cocoa flavor.
Salutem, which is actually a Latin term used when
extending a friendly greeting, is a medium bodied, complex blend exhibiting
balanced notes of earth, cocoa and spicy pepper with interesting aged cedar and
leather flavors present on the long finish. Salutem is inspired by the
character and strong will of those who overcome great challenges and adversity.
Salutem represents a celebration of life and raises a toast to all those who
live life to the fullest.
The Toraño Family also proudly announces the launch
of its new LFC line. The LFC is a 4.25 x 60 line extension to four
of Toraño’s most popular blends. The family chose the Loyal, Master,
Exodus 1959 - 50 Years, and Vault to be featured in this new
line. The cigars will be housed in a custom designed Toraño Family
display. One display will feature all four brands in the new 4.25 x 60
size.
By popular demand, the Toraño Family has created
the 90+ Rated Collection pack which will feature Toraño blends that have
garnered a coveted 90+ rating from worldwide cigar publications. This highly
rated group of cigars comes in a beautiful cedar pack of 6 x 50 Toros.
“This IPCPR is the
most ambitious to date regarding new releases for Toraño. We have been
hard at work for many years to offer a diversity of flavors and packaging to
our consumers and it’s exciting to get them to the market,” says Charlie
Toraño, President of Toraño Family Cigar Company.
A leader in the cigar
industry, Toraño Family Cigar Company is a four generation company currently
based in Miami, FL. It enjoys a rich heritage and history in tobacco growing
and manufacturing. For more information: www.torano.com.
Please also follow Toraño on Face book: Toraño A Family Cigar Company
or on Twitter: @TORANOFAMCIGAR
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