U.S. Expansion Continues for Casa de Montecristo Premium Cigar Lounges

FOR IMMEDIATE RELEASE                          
August 24, 2017  

FORT LAUDERDALE, Fla. – Casa de Montecristo has acquired Boca Raton-based Prime Cigar & Wine Bar, making it the 17th brick and mortar cigar lounge for the business. The Boca Raton store will be named Casa de Montecristo by Prime Cigar.

Casa de Montecristo by Prime Cigar & Whiskey Bar located in Miami will still be owned and operated by the founders of Prime Cigar through a license agreement.

“Casa de Montecristo’s acquisition of our Boca Raton location will take Prime Cigar & Wine Bar to a new level of superior service, selection, and value for the enjoyment of our members and local adult consumers,” says Ryan Leeds, Co-Owner of Prime Cigar & Wine Bar.

In addition, a naming rights agreement with Arizona-based Churchill’s Fine Cigars will put the prestigious Casa de Montecristo name on premium cigar lounges in two Phoenix locations and one each in Tempe and Glendale. This adds the “Casa de Montecristo” name to four cigar lounges in Arizona.

“I’m excited to have Churchill’s Fine Cigars join with Casa de Montecristo to elevate my customers’ cigar lounge experience in the Phoenix area,” says Bart Gerber, Owner of Churchill’s Fine Cigars.

“This strategic acquisition in Florida and naming rights agreement in Arizona continue to catapult us to our overall mission to be the premium cigar lounge destination, delivering the highest quality selection, service and experiences for all adult cigar smokers,” explains Steve Lochan, Chief Executive Officer of Casa de Montecristo.

The Casa de Montecristo program was first introduced in 2008. The program includes company-owned stores and licensed-based partnerships with some of the top established premium cigar retailers in the country. The rare Casa de Montecristo moniker is awarded only to premium cigar stores and lounges that exemplify the luxury, quality and lifestyle that have been associated with the Montecristo brand.


New Florida location:

·       Prime Cigar & Wine Bar, 2240 NW 19th St. #916, Boca Raton, Fla.

Four Arizona locations to carry Casa de Montecristo name:

·       Churchill’s Fine Cigars, 5041 N. 44th St., Phoenix, Ariz.
·       Churchill’s of Ahwatukee, 4949 E. ray Rd., Phoenix, Ariz.
·       Churchill’s of Tempe, 640 S. Mill Ave., Tempe, Ariz.
·       Churchill’s Northwest, 19420 N. 59th Ave., Glendale, Ariz.