Don Emmanuel Cigars announces its official expansion into Panama, marking another milestone in the brand’s growing international presence and continued momentum across key cigar markets.
The brand’s debut in Panama will be marked by an official launch event on Thursday, January 29, held at Club Unión’s Muelle beginning at 4:30 PM, featuring a curated pairing with Ron Barceló. The event will be attended by Don Emmanuel, founder and creator of the brand, and will introduce the Anunnaki line to Panama’s cigar community through an elevated spirits-and-cigar experience.
Representing Don Emmanuel Cigars in Panama is Erick Villarreal, a Panamanian native with years of experience in the banking sector and formal training in bar and restaurant consulting. Villarreal further developed his expertise through professional work in Lima, Peru, and brings both industry insight and a genuine passion for premium cigars to the brand’s presence in Panama.
In addition to the official launch, a private gathering will take place the evening prior with Valentino Siesto, reflecting a longstanding personal and professional relationship with Don Emmanuel. Siesto previously participated in the brand’s launch in the Dominican Republic, continuing a shared history that has accompanied the brand’s growth.
Panama’s established cigar culture and appreciation for refined pairing experiences make it a natural market for Don Emmanuel Cigars. The brand’s debut line, Anunnaki, is co-blended by Don Emmanuel in collaboration with legendary Master Blender Eladio Díaz at Tabacalera Díaz Cabrera in the Dominican Republic.
Crafted using seven distinct tobaccos — including a rare Dominican wrapper and a Mexican San Andrés Negro binder — the Anunnaki line is designed to evolve throughout the smoking experience, offering balance, complexity, and a refined progression from beginning to end.
The Panama expansion follows recent growth across the Caribbean, Latin America, and Africa, further strengthening the brand’s international footprint and growing recognition among retailers, cigar enthusiasts, and media.
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