Leccia
Tobacco to release “Luchador” this coming Cinco de Mayo
(Miami, FL) February 26, 2014— Sam Leccia, President of Leccia
Tobacco, is looking to put the
cigar industry in a headlock with the announcement
of his latest blend, “Luchador”. Following
up on the success of his much anticipated comeback with the highly acclaimed
Leccia Black and White cigar blends, Leccia is looking to add a little spice
and flair with his latest release.
Luchador, which translates to “wrestler” in Spanish, is an exotic five-country cigar blend hand crafted in
Nicaragua, consisting of some unique tobaccos. A Mexican San Andreas Wrapper leaf surrounds a
habano binder leaf grown in Ecuador. The filler consists of viso from Esteli,
Nicaragua with ligero from Pennsylvania, USA and Jamastran, Honduras. Centering the blend is a distinctive tobacco
from Ometepe, Nicaragua.
Ometepe is an island formed by two volcanoes rising from Lake Nicaragua in the Republic of Nicaragua. It is the largest volcanic
island inside a fresh water lake in the world. The Luchador blend uses three tobaccos
grown in volcanic soil: the Ometepe,
Habano and San Andreas. The soil in these regions is so rich that little to no
fertilization is necessary.
Sam
Leccia said: “I wanted to create something fun, yet different and exciting. With
Luchador being a combination of exotic blends and flavors with a Mexican
wrapper, I thought it was time to tap into my childhood fascination of Mexican
pro wrestling. Fun branding aside, the Luchador is a seriously unique blend
that goes from sweet to spicy in 0 to 60.”
The
Luchador brand will appropriately and officially launch on Cinco de Mayo (May 5th,
2014) with multiple cigar events being held throughout the U.S. Luchador will
come in four sizes: El
Hombre 5x54, El Guapo 6x50, El
Castigo 6x60, and the Loco
Perfecto 6x58. They will come in boxes of 21 cigars each donning the
iconic luchador mask.
Sam
Leccia, the rebel child of the cigar industry and President of newly formed
Leccia Tobacco Company, released the highly rated Black and White cigar lines.
Leccia Tobacco is distributed by Torano Family Cigar Company. For more
information please visit www.Lecciatobacco.com
Creativas
Group Inc. provides public relations and marketing counsel to South
Florida-based businesses, nationally recognized special events and leading
non-profit organizations. For more information, please log onto www.creativasgroup.com
or email info@creativasgroup.com.
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