JC Newman

January 24, 2018

Altadis U.S.A. Expands Distribution On Romeo San Andrés by Romeo y Julieta



FORT LAUDERDALE, Fla. – Altadis U.S.A. and renowned cigar master AJ Fernandez have teamed up again with the introduction of Romeo San Andrés by Romeo y Julieta, expanding the portfolio of one of the most recognizable cigar brands in the world.



This elegant cigar crafted in Estelí, Nicaragua, brings today’s connoisseurs a contemporary take on the rich and robust profiles of the Romeo by Romeo y Julieta collection. This exceptional premium offering employs an aged San Andrés wrapper, considered one of the most flavorful leaves used in today’s premium cigar market.



In the creation of Romeo San Andrés by Romeo y Julieta, cigar master AJ Fernandez, in collaboration with Rafael Nodal, founder of Aging Room Small Batch Cigars and current Head of Product Capability for Tabacalera USA, selected only the finest San Andrés wrappers available. This refined leaf has been meticulously aged to carefully fashion what’s considered to be the hallmark of this luxuriant release. The signature wrapper has been scrupulously rolled over a Nicaraguan binder, and a robust filler core, derived of rich Nicaraguan and Dominican tobaccos. The intricate complexity of these choice components culminate in one of the most sophisticated and flavorful Romeo y Julieta selections ever presented.




Romeo San Andrés by Romeo y Julieta is an ultra-premium cigar in every sense of the word — medium to full in body, and bountiful in both flavor and aroma. The tantalizing combination of superior construction from the famed cigar masters, along with rich and robust tobaccos, and one of the most delectable wrappers in the world today, make for an unmatched top-shelf masterpiece sure to please a diverse core of adult smokers.



Priced between $9 - $10 per single cigar, Romeo San Andrés by Romeo y Julieta is presented in vibrant boxes of 20, and  available to adult consumers in four vitolas: Robusto (50 x 5), Toro (54 x 6), Pirámides (52 x 6 1/8), and Short Magnum (60 x 5 ½). A full distribution to all national trade channels is expected to begin in March 2018.



For more information regardingRomeo San Andrés by Romeo y Julieta, please contact Joseph Fernandez at JFernandez@altadisusa.com.  



Sizes:                           50 x 5 Robusto
                                    54 x 6 Toro
                                    52 x 6 1/8 Pirámides
                                    60 x 5 ½ Short Magnum

Wrapper:                      Aged San Andrés
Binder:                         Nicaragua
Filler:                           Nicaragua & Dominican Republic 

Box count:                    20

MSRP:                           $9.35 – $9.85 USD

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