MACANUDO GOES BACK TO ITS ROOTS WITH NEW ECUADORIAN SHADE AND SUMATRA

Macanudo is reinforcing its core portfolio with the introduction of Macanudo Ecuadorian Shade and Macanudo Sumatra, two new cigars crafted to deliver distinct experiences while staying rooted in the brand’s legacy of smooth, consistent craftsmanship.

For generations, Macanudo has been a staple of shared moments — known for its approachable profile and unwavering consistency. With Ecuadorian Shade and Sumatra, the brand builds on that foundation, introducing a new way for smokers to engage with Macanudo and better match the cigar to the moment. Crafted from the same core blend and distinguished by their wrappers, the two cigars highlight how wrapper selection can shape a cigar’s overall character.

Macanudo Ecuadorian Shade features a silky Ecuadorian Shade wrapper that delivers a smoother, more refined experience, while Macanudo Sumatra is wrapped in Ecuadorian Sumatra leaf, offering a richer, more robust expression with added depth.

“Macanudo has always been about bringing people together through a consistently smooth, approachable experience,” said Matt Wilson, Senior Brand Manager for Macanudo. “With Ecuadorian Shade and Sumatra, we’re building on that legacy by giving smokers two distinct ways to experience the brand — making it easier to find the right cigar for the moment.”

Both cigars are handcrafted in Estelí, Nicaragua, and feature a blend of Dominican and Nicaraguan fillers bound by a U.S. Broadleaf binder, delivering balanced profiles that reflect Macanudo’s commitment to quality and craftsmanship.

Macanudo Ecuadorian Shade and Macanudo Sumatra are available in Robusto (5 x 50), Toro (6 x 50) and Gigante (6 x 60) formats. Shipments to retailers will begin in late April 2026.