July 02, 2013

Davidoff Nicaragua to launch!

Press Release

The new Davidoff Nicaragua Puro cigar range is officially revealed at a New York pre-launch event

Basel, June 2013. Davidoff Cigars has unveiled its first Nicaraguan
cigar line, Davidoff Nicaragua, at a New York City pre-launch event
on June 20, 2013.

"This is a major step for Davidoff to expand to a new territory,"
explains Oettinger Davidoff Group CEO Hans-Kristian Hoejsgaard.
"Davidoff’s mission is to bring aficionados delightful experiences –
regardless of territory."

Exploration, adventure and discovery

Inspired by Zino Davidoff’s pioneering spirit, Davidoff Cigars has made it a

mission to delight the cigar aficionado by bringing him a variety of taste

experiences and cigar pleasures.

Davidoff masterblenders, led by Hendrik "Henke" Kelner, went on an exploration

for a new type of blend that would stimulate both the bitter and sweet taste

buds. The team embarked on an adventure searching for tobacco across the

world's renowned tobacco regions that would enable the creation of such a cigar.

The relentless pursuit for the right blend paid off when they discovered that a

blend crafted with the finest leaves from plants grown in the fiery volcanic soil of

the Esteli, Condega, Jalapa and Ometepe regions of Nicaragua created just the

right balance of sweet and bitter notes to tantalize the palate.

It took time, patience and perseverance to create the perfect conditions in which

to craft these fine cigars. 10 years were needed for the preparation, curing and

ageing to tame the wilder tendencies of the Nicaraguan tobacco, and to deliver

an exceptional blend with all the intensity, excitement and refined

sophistication aficionados would expect from Davidoff. As with all Davidoff

Cigars, and to guarantee its quality and exceptional craftsmanship, the new

Nicaragua range is hand rolled in Davidoff's Dominican facilities by expert rollers.
 "Davidoff Nicaragua has been crafted to delight today's adventurous
aficionados who are in the mood to discover new and exciting
experiences to fill their time beautifully. These superb cigars
combine the signature Davidoff refinement with all the intriguing
intensity of Nicaraguan tobacco," notes Charles Awad, Senior

Vice President Global Marketing and Innovation at Oettinger

Davidoff Group.

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