J.C. Newman Introduces Yagua, A Cigar Recreated from the 1940s Cuba

TAMPA, FL – J.C. Newman Cigar Co. introduces Yagua, a classic cigar from the tobacco fields of Cuba that the Newman family has recreated in Nicaragua. The Yagua story is one of Cuba from the 1940s. The cigar was inspired by J.C. Newman PENSA's General Manager, Lazaro Lopez, who shared the following with Drew Newman (Fourth Generation Owner, J.C. Newman Cigar Company) over dinner in Esteli, Nicaragua last year:

"At our family farm, my grandfather would take fresh tobacco leaves from the curing barns and roll cigars without any molds or presses. In an attempt to give his cigars a traditional shape, he would tie a handful of them together using pieces of the Cuban royal palm tree, known as the yagua. When he was ready to enjoy his personal cigars, he untied the bundle. He loved how every cigar had its own unique shape. I still remember the rich aroma and taste of my grandfather’s cigars. Today, I’ve recreated Yagua, rolling them exactly how my grandfather did a century ago.”

“After hearing Lazaro describe the beautiful Yagua cigars he remembers from his youth in Cuba, I asked Lazaro if he could make this special cigar at our factory in Nicaragua,” said Drew Newman. “We are calling it Yagua, after the palm leaves that give the cigars their distinct shape.”

J.C. Newman is releasing 1,000 boxes of Yagua from its aging rooms this year. Each box features 20 cigars, which measure approximately 6x54.

“Because the cigars are pressed together and bound while they are still wet, each one has a slightly different shape. Each cigar is truly unique," said Newman

Yagua will ship from El Reloj, the J.C. Newman Cigar Company factory in Tampa, FL beginning next week, and should arrive on select retailers' shelves in early August.